DIGITAL MARKETING
NEWS AND BLOGS
Blogs
LinkedIn Growth Strategy for Executives: The Two-System Framework
Why Most LinkedIn Growth Strategies Stall A LinkedIn growth strategy for executives isn’t one thing. It’s two systems working together. The first system is your LinkedIn profile: the assets people
B2B Content Strategy
How to turn your LinkedIn from a company news channel into a place people actually want to follow.
Brand Messaging Framework
How to turn your LinkedIn from a company news channel into a place people actually want to follow.
Go-to-Market Strategy Mistakes
How to turn your LinkedIn from a company news channel into a place people actually want to follow.
Your Marketing Has a Startup Disease
How to turn your LinkedIn from a company news channel into a place people actually want to follow.
The Executive Hack for a Strong Personal Brand on LinkedIn
How to turn your LinkedIn from a company news channel into a place people actually want to follow.
newsletters
300,000 People Already Thought of This Before
What can leaders say when everyone sounds the same? I wanted to share this story with you. So a marketer walks into an office, approaches the creative director, and reads
AI is making a list. Do you want to be on it?
AI is choosing who gets seen. Friends, Quick exercise. Open ChatGPT, ask it, “Who are the top [your category] in [your city],” and see what comes up. If your name
Google Just Changed the Internet. Again.
You are about to become invisible online if you don’t act now. Friends, The internet has changed drastically the past few years. People are not researching you the way they
Going Quiet Right Now Is a Mistake
The worst time to disappear is right now. Friends, We’re living in uncertain times right now, and when everything feels shaky, some leaders disappear. Others, on the other hand, become
You’re One Video Away From Going Viral
There’s an audience waiting. Friends, Want my advice? The camera is your new boardroom. Think about the last sharp thing you said in a meeting. People nodded, someone wrote it
We Probably Shouldn’t Be Telling You This
Everyone’s trying to keep it a secret. Friends, I have something to tell you, and I’m sharing this as a kind gesture. You may have suspected it, but did you